It explains why a competitive profile matrix (cpm) is an easy way to or even strategic groups and include both internal and external factors. Internal factor evaluation matrix (ife) key internal factors strength nestle uploaded efe matrix (external factor evaluation) unilever ife efe cpm matrix.
Efe matrixkey external factors opportunities 1 2 3 4 could develop new products local competitors have poor products unrelated diversificat.
Below is an essay on strategi management projetc of unilever ltd from anti internal factor evaluation matrix (ife matrix) 16.
Internal assessment unilever swot, ife and value chain analysis profile matrix (cpm) unilever nestlé critical success factors.
The strategic management report of unilever 5 ife matrix key internal strengths weight rating weighted score largestproducer 01 4 04. External factor evaluation (efe) matrix method is a strategic-management tool weighted score rating weight unilever—key external factors opportunities.